“Advice”

The good thing about the restaurant business is that everyone understands the fundamentals. Provide food that people will pay for at a higher price than it costs you. Executing that idea to success however is difficult.

Since everyone gets the concept, people freely give advice. Frequently this is a good thing.  They may tell you something insightful, a practice or idea that you’d feel is worthwhile to investigate.  Other times people say things that make you want to tear your ears off.

I was walking home tonight and was stopped by someone trying to collect money for a charity.  I was in a rush and had actually spoken to a member of this charity earlier today at Raffles Place (they were fundraising there as well).  I suppose the person who stopped me tonight was trying to be engaging in order to build affinity between us.

He kept asking why I couldn’t donate more and I said I opened a restaurant recently and finances are tight.  He asked me a few questions about the place and then said, “I know what you should do.”

Him: “What do you sell?”

Me: “Sushi… Japanese food.”

Him: “I know what you should do.”

Me: “What?”

Him: “There’s a lot of Japanese restaurants. You should sell something more special.”

Me: “Umm…”

Him: “Yeah, you should sell something more special… like Italy restaurant.”

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